The Rise of C2C Marketing: How Bevy and CMX are Revolutionizing the Way We Do Business

first_imgA Review of Instagram Marketing by Matthew Lucas Just last month, C2C Marketing Company, Bevy acquired CMX Media, Inc; the premier community to community professionals, to address a growing demand for the In Real Life (IRL) social networks. Last week, the two rolled out a new local event program called CMX Connect, powered by Bevy. CMX is primarily an online community, so this new local event initiative is an exciting development as it’s further evidence in a cultural shift towards smaller, in-person communities. According to David Spinks, co-founder of CMX, the CMX Connect program is already off to a fast start with CMX members in 15 countries and 45 different cities already applying to participate in just 24 hours. CMX Connect is both an educational resource for community builders, and a place for community professionals to connect with their local peers in person. Given that CMX already has an avid online user base it seems poised to grow substantially with this new program.Active Chapters.According to the CMX website, there are already active chapters in ten different locations, including San Francisco, Seattle, Boston, and New York. The first CMX Connect event was hosted at Reddit HQ this past Tuesday. Alexis Ohanian, the co-founder of Reddit, has been vocal about the cultural shift away from traditional online social networks. Speaking at a recent conference, he said “we’ve hit peak social” and predicted that users will move away from big social networks and toward new, more community-focused platforms.Setting the trend of the customer to customer C2C marketing.In light of recent headlines around social media fatigue and data privacy, there’s an increasing appetite for smaller community groups who want to meet in person in a trend called customer to customer C2C marketing. A Pew Research Center study revealed that only 3 percent of social media users in the US said they have a lot of trust in the information they find on these sites. As a growing alternative, digital natives have been turning to in-person communities. Bevy is the leading enterprise software solution for Community Managers around the world. More and more brands are seeing tangible business results and improving the health of their online communities, by building strong in-person, In Real Life (IRL) communities. Apple pioneered the original concept around User Groups. Today, progressive brands like Atlassian, Duolingo, Slack and many more seem to be doubling down on their in-person communities. These world-leading companies are using Bevy to power their IRL communities; so it looks like a perfect fit for Bevy to accelerate the growth of the CMX community. Derek Andersen, CEO and Co-founder of Bevy.I caught up with Derek Andersen, CEO, and co-founder of Bevy to get his take on this trend. As the founder of Startup Grind, the world’s leading community for Entrepreneurs, he’s genuinely passionate about the power of human connection. Deanna is the Managing Editor at ReadWrite. Previously she worked as the Editor in Chief for Startup Grind and has over 20+ years of experience in content development. Related Posts Tags:#Bevy#C2C#CMX Media#Derek Andersen#In Real Life#IRL#Startup Grind Uber vs Lyft: Battling for Supremacy Deanna RitchieManaging Editor at ReadWrite This combination of Bevy powering the CMX community is a pivotal moment in the human connection. Community Management as a profession has been growing increasingly important. Now with CMX Connect, community professionals have the opportunity to scale their influence and expertise. The world will be watching this space in 2019 and beyond, to see how brands develop similar strategies to build stronger advocate communities. Traditional social networks and digital channels are changing — and Bevy along with CMX are in the C2C Marketing community now, ready to work through this cultural shift in customer sentiment. Andersen said, “regardless of the product, brand or vision, what it all boils down to, is word of mouth, where customers connect directly with other customers. The challenge most companies have is a lack of tools and expertise to build these in-person, customer-to-customer communities. Together Bevy and CMX provide industry leading community building technology and expertise.” CEOs in Troubled Waters (with Myriam Joire from… 4 Ways You Can Make Your Workplace an Engine of…last_img read more

POLICE LOG for December 1 Hypodermic Needles Found On 2 Streets Deer

first_imgWILMINGTON, MA — Here are highlights from the Wilmington Police Log for Saturday, December 1, 2018:A vehicle struck and killed a deer on Hopkins Street, near the Billerica line. (3:51am)Police notified Mass Highway there was a large pothole in the southbound lane right before the set of lights at the intersection of Main Street and Lowell Street. (8:10am)A resident reported a missing bicycle (21-speed blue Trek mountain bike) from Lawrence Street. (12:13pm)A resident from a hypodermic needle on McDonald Road. Police retrieved for proper disposal. (12:17pm)A hypodermic needle was found on the sidewalk of Hobson Avenue. Police retrieved for proper disposal. (1:03pm)A caller reported a resident was blowing leaves from yard into roadway on Shawsheen Avenue. Police responded. Leaves have been removed. (1:30pm)Police came across suspicious vehicle near the old Town Dump, possibly hunting in the woods .Male parties had tagged a doe. They had a permit for antler-less deer. (5:32pm)A 6-year-old child got separated from her mother at the Town Tree Lighting, but was eventually found at gazebo. (5:56pm)(DISCLAIMER: This information is public information.  An arrest does not constitute a conviction.  Any arrested person is innocent until proven guilty.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email wilmingtonapple@gmail.com.Thank You To Our Sponsor:Share this:TwitterFacebookLike this:Like Loading… RelatedPOLICE LOG for August 5: Driver Throws Beer Bottles; Syringe Found; Woburn Man Issued Summons; Texting While DrivingIn “Police Log”POLICE LOG for July 6: Trailer Fire On Highway; Car vs. Rock Wall; Needle Found In YardIn “Police Log”POLICE LOG for June 12: Man & Woman Arrested After Crash; Needle Found; Roses Cut From YardIn “Police Log”last_img read more

Half of children with cancer left undiagnosed

first_imgNearly one in two children with cancer are never diagnosed and may die untreated, according to a Lancet study which estimates that there are almost 400,000 new cases of childhood cancer annually, while current records count only around 200,000. The model makes predictions for 200 countries and estimates that undiagnosed cases could account for more than half of the total in Africa, South Central Asia and the Pacific Islands. In contrast, in North America and Europe only three per cent of cases remain undiagnosed. If no improvements are made, researchers estimate that nearly three million further cases will be missed between 2015 and 2030. Also Read – Add new books to your shelf”Our model suggests that nearly one in two children with cancer are never diagnosed and may die untreated,” said Zachary Ward from the Harvard T H Chan School of Public Health in the US. “Accurate estimates of childhood cancer incidence are critical for policy makers to help them set healthcare priorities and to plan for effective diagnosis and treatment of all children with cancer,” Ward said in a statement. “While under-diagnosis has been acknowledged as a problem, this model provides specific estimates that have been lacking,” he said. Also Read – Over 2 hours screen time daily will make your kids impulsivePrevious estimates for the total incidence of global childhood cancer have been based on data from cancer registries, which identify cases in defined populations. However, 60 per cent of countries worldwide do not have such registries and those that do only cover a small fraction of the overall population. Many patients are not diagnosed and are therefore not recorded. This can occur due to lack of access to primary care, with patients dying undiagnosed at home, or due to misdiagnosis. The model developed for this study, the Global Childhood Cancer microsimulation model, incorporates data from cancer registries in countries where they exist, combining it with data from the World Health Organisation’s Global Health Observatory, demographic health surveys and household surveys developed by Unicef. The model was calibrated to data from public registries and adjusts for under-diagnosis due to weaknesses in national health systems. The study, published in The Lancet Oncology journal, provide estimates of under-diagnosis for each of the 200 countries. They estimate that in 2015 there were 397,000 childhood cancer cases globally, compared to 224,000 that were recorded as diagnosed. This suggests that 43 per cent (172,000 cases) of global childhood cancer cases were undiagnosed. There was substantial regional variation, ranging from three per cent in both Western Europe (120 undiagnosed cases out of 4,300 total new cases) and North America (300 of 10,900 cases) to 57 per cent (43,000 of 76,000 new cases) in Western Africa. In most regions of the world, the number of new childhood cancer cases is declining or stable. However, the researchers estimate that 92 per cent of all new cases occur in low and middle-income countries, a higher proportion than previously thought. “Health systems in low-income and middle-income countries are clearly failing to meet the needs of children with cancer. Universal health coverage, a target of United Nations Sustainable Development Goals, must include cancer in children as a priority to prevent needless deaths,” said Rifat Atun, from Harvard University in the US. Taking population growth into account, the authors estimate that between 2015 and 2030 there will be 6.7 million new cases of childhood cancer worldwide. Of these, 2.9 million cases will be missed if the performance of health systems does not improve.last_img read more